My friend Chris Morris has been doing an awesome job this week blogging about getting products created quickly (Read more here).

And it got me thinking that I haven’t told you about an important reason that events are so helpful for your business. Obviously they’re a great way to meet new people, learn some marketing ideas, etc.

But it’s also a great opportunity to make products and content for your audience. When you go to a seminar, conference, workshop, or local meeting, bring along your video camera.

You can use any video camera you can get your hands on (even many digital cameras have a video feature), but I personally love using the Flip Ultra. I haven’t picked up the HD – the old school Ultra is fine for most users.

Now the question you likely will have is what should I do a video about?

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