How To “Borrow” Other People’s Buzz TODAY (Think Traffic!)
June 30th, 2010
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by BobTheTeacher · Filed Under: Affiliate Marketing · Product Launches · Product Reviews · Resell Rights
Guest Post From Jimmy D. Brown
Did you know that other people “warm up” your customers for you with their “big product launches”?
And, did you further know, that a huge opportunity for you to create sales for YOUR product or a product you promote as an affiliate can be the result?
If, that is, you “borrow” the buzz that other people are generating.
Imagine this scenario…
Mr. Marketer creates a new $2,000 product. He “launches” it with his friends. Everyone on the forums is talking about it. Every email sent out within the marketplace has something to say about it. Bloggers are raving. The whole industry is buzzing about the new launch.
The average conversion rate is 2%. And that’s not on $2,000 products. But, let’s assume that Mr. Marketer is the best in the biz. And he can generate something obscene like 25% conversion rate on a $2,000 offer (which, by the way, ain’t likely to happen).
IF that were to happen, the flipside is this: 75% DON’T BUY.
In other words, for every 100 visitors to the “launch” site, 75 of them walk away without buying.
Were they uninterested? If that’s the case, they likely wouldn’t have visited the site in the first place.
In the majority of the cases, they $2,000 price tag was out of their reach. Not in the budget. Don’t have the money. Been there, done that … didn’t have the cash to buy the t-shirt!
So, what can we learn from this?
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| Bob Jenkins is an internet business marketing teacher, with ten years experience teaching teenagers and teachers. He is the creator of several online training courses that teach you how to get better customers and increase your profits. Specializing in social networking strategies for business and creating information products from teleseminars, Bob can help you use internet marketing tools and strategies to promote your business online. |
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