While I’m away at my “Hotseat Holiday” this week with my Fast Track Masterclass students, one of the FTMC members will fill in with 3 articles. In this first post, D’vorah Lansky shares how she’s implementing Phase 1 of my SIMPLE formula for success online.

Dvorah LanskyHi, my name is D’vorah Lansky. I work with professionals to assist them in growing their business, both online and offline. I’d like to thank Bob for having me as a Guest Blogger on his site. I’ve been studying Bob’s online programs for several years and this past Spring I attended his SIMPLE (School for Information Marketing Profits Live Event) seminar.   Since I’m also a former public school teacher and a current business mentor, I was impressed and appreciative of Bob’s teaching style, the caliber of guest faculty and the quality of the training materials that we were provided with.

An essential aspect of the SIMPLE training program is what Bob calls “SIMPLE: Phase 1″. This is where we select a product that has an affiliate program attached to it which complements our product or program focus or one that would be of great interest to our audience. Here’s how I’m implementing this in my business…

In selecting an affiliate program to complement my program, I decided to select something to do with WordPress blogs and building relationships through blogging. In addition to being known as the “Relationship Marketing Wizard,” I am also a WordPress Expert. I’ve been building and designing WordPress blogs since 2006 and have had the opportunity to work with some amazing clients. In keeping with the assignment in SIMPLE Phase 1, I located a product with an affiliate program, that has to do with both blogging and relationship marketing – my biggest areas of credibility.

This very blog post, and Bob’s Guest Blogging articles on my RelationshipMarketingCafe.com this week is a direct result of the SIMPLE Phase 1 product that I selected. That product is Nicole Dean’s Blog Tour Planner. In her planner she outlines how she dramatically increased traffic to her blog through guest blogging on other people’s sites last summer.

I had the privilege of interviewing Nicole on the topic of Blogging and Affiliate Marketing, and posted it to my own site.

When I heard her describe her blog tour the light bulb went on for me and I knew that I had found my SIMPLE Phase 1 product. Nicole (who was one of the VIPs at Bob’s SIMPLE event) has been very encouraging of my blog tour. In fact, you can listen to the 15-minute segment of Nicole’s interview where she speaks specifically on the topic of guest blogging and creating content for your blog.

The site where this interview is housed is a direct result of my putting Bob’s SIMPLE Phase 1 program into action. This project has been a lot of fun, I’ve made some great connections and am amazed on a daily basis by the amount of traffic I’m getting and the number of new followers and people who opt-in for my Special Report – “Seven Tips for Maximizing Your Own Blog Tour.”

You can get your free copy of my blog tour special report, and learn how to get more traffic and subscribers to your blog.

I do want to share that the momentum and success that I am gaining in my business can be directly attributed to the knowledge that I acquired at SIMPLE as well as to the friendships and connections that I made with both attendees and with the Faculty.

I’d love to hear your comments and questions and look forward to getting to know you.

All the best!

D’vorah Lansky
Relationship Marketing Wizard   |   Author   |   Speaker   |   Educator
www.BlogWorldTour.com/blog

p.s. If you are looking to grow your business exponentially, give serious thought to attending a live event and if at all possible, a live event like SIMPLE. By spending time getting to know the other attendees and applying what you learn, you will accomplish more than you can even imagine.

Article Series - Relationship Marketing

  1. Utilizing Affiliate Programs and Live Events to Grow Your Business
  2. Building Offline Relationships with Your Online Customers
  3. The Essentials of Relationship Marketing Online

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