Here’s a simple truth I think you can agree with: an unfinished product you still have sitting on your computer (or in your brain) will earn you no money.

And I’m going to assume that you, like other entrepreneurs and idea generators, have too many projects in play at the same time. I’m certainly in that boat as well a lot of the times.

In fact, just this past weekend, I sent the final files to the fulfillment company for my new home study course. This is extraordinarily exciting for me because it’s allowing me to give access to my extensive marketing and product creation knowledge to people all over the world who aren’t able to get to my SIMPLE live training events.

At the same time, however, I am kicking myself because if I had just focused on this one project instead of about 6 others over the past 9 months, the course coulda/shoulda been out by July.

That means it could have been helping people earlier, and it could have been already generating high levels of revenue for my business.

About a month ago, I reminded myself of this idea that not finishing the course is both hurting my revenue, and the success of my customers whose businesses will be transformed by what they learn in the course (and take action on!). So I buckled down and focused just on that one thing.

And now it’s ready to go!

I’ve discovered that when I can cut out 95% or more of the ideas that I have and save them for later (or leave them for someone else to do) allows me to focus on a project to completion.

When I speak at internet marketing and business growth conferences and show that I’ve created over 40 online training courses, virtual workshops, and live events, people want to know my secret.

Well, this is one of them: realizing that if I don’t finish a project it will never make me any money. And the more I multi-task, the more likely projects will not be finished.

Now if you’ve been a part of my community for any length of time, you’ll know that I’m not suggesting that you wait until a project is perfect before you consider it “finished” enough to sell.

In fact, the whole philosophy behind my book Take Action! Revise Later is to move quickly in 1 project, release it in a Version 1 that is pretty good, and then revise for Version 2 based on real feedback from paying customers.

You’ll also notice that I often will create a course in an outline form and sell it before it’s been created. This allows me to give those early customers the chance to be part of the training live. This happens in the form of teleseminar classes, virtual workshops, and even my live event.

Here’s the overall point – if you’re finding yourself struggling with cash flow, paralysis analysis, information overload, etc., take 10 minutes today to take stock on all the different projects you are trying to work on at the same time (both yours and those you’re possibly helping other people with).

If you have more than 3, it’s no wonder you keep spinning your wheels!

Try to get it down to 1 at a time and you’ll see a world of difference in your results. You’ll get each project done a lot faster, and it will be more beneficial to your customers, too.

Bob Jenkins

p.s. Sometimes it’s hard to determine which 1 project is the 1 to go with. How are you dealing with that now? Can you make recommendations for others? Share with a comment below.

p.p.s. In case you’re curious, the home study course I mentioned will be released December 2; but keep an eye out for a special Black Friday limited time offer.

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