Learn Internet Marketing Strategies For Your Business

As you think of how you’ll manage your time and resources for the next year, use this list of the top 5 profit activities to guide you.

1. Build a List

First and foremost you need to be building a list.  You need to be building a list.   Now this doesn’t just mean building a list of contacts.  It doesn’t just mean building an e-mail list in an auto responder.   It means you’re building up a group of people who know who you are, who anticipate hearing from you and are willing and able to follow what you’re doing and take action on what you’re offering.

So it comes in the form of an e-mail list like a service like Aweber.  It also comes in the format of your social networks like Facebook friends or fans or Twitter followers in other resources.  You’ve got to be the person that people want to connect to.  If you’re promoting something anonymously there’s no real way for you to build a list very effectively.  People want to connect with a human being.  They want to get to know you.  They want to get to know your business, your personal life a little bit.  They just want to get to know you so they know they can trust you.

So you’ve got to be focused on building up your list.

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One of my favorite ways to get traffic through Twitter is by using a Retweet This button or text link, so that the traffic to a page can go viral.

In fact, you likely came to this page because of this strategy in action.

Here’s how you do it….

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Info-product sellers know that the hard work starts after you launch your product — whether it’s an eBook, a recording of your teleseminar, a membership site, or even a consulting package. The real work is in getting your sales message in front of your potential customers so they can buy.

There are many ways, as you know, of getting web traffic to your sales message.

Arranging joint ventures
This works great once you are “in” with other successful marketers, but it’s not like you can just log into people’s autoresponders and mail for them, so it can feel like an uphill battle at times to get people to send promotions for you.

Twitter & Social Media
This also works, but it involves constant daily effort and sometimes it feels just like you’re talking to yourself. Is anyone really listening?

Article marketing
Writing and submitting articles to the article directories still works, but there is so much competition that it’s hard to stand out. EzineArticles.com has, as of today, 212,234 other Authors competing with you for attention. OUCH.

Why not cut out the middle man and position yourself right in front of your potential customers – where they’re ALREADY hanging out?

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With the 6th message ready to go, and the free report loaded to give to subscribers, I’m ready to tackle a powerful step in rebuilding my list: connecting an affiliate program.

With an affiliate program, I’ll be able to have other people around the world helping me drive traffic to my homepage. I only have to pay for that traffic when sales are made.

The steps I’ll take are:

• Set up my product inside PayDotCom
• Put a PDC button on my buy page
• Edit the affiliate signup page
• Create a couple of affiliate tools
• Promote the affiliate program

It sounds complicated, but it’s a lot easier than most people think. Let me show you the steps now…

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Yesterday, I showed you how I was including a new opt-in form split test on the download pages of many of my sites. Already, this has resulted in an additional 10 subscribers, which is pretty cool!  So this proves the point to leverage your own real estate as much as possible.

Today, I’m going to do more promotion of my new list to my existing subscribers so I can continue the transition from the messy list problem to the centralized list solution.

My action steps:

• Create and send a broadcast invitation to the new squeeze page
• Set up follow up messages in existing lists
• Use a free list-builder site (in case you have no list to start with)

Let’s get started…

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I’d like to share a quick story with you about the pitfalls of outsourcing, crowdsourcing and hiring a virtual assistant.

These are buzzwords and big trends in running a business, and I’m a big fan of all 3.

But over-reliance on other people can be a big problem in your business.

Recently, I hired 2 people (virtually) to work in my business, doing tasks like turning transcripts into articles, add content to my Squidoo lenses, edit my video tutorials, etc.

And for a few weeks, everything was awesome. I was very pleased with the work I was getting back, and enjoyed the freedom of time that I was regaining. It was also allowing me to focus on higher ROI activities.

But then something happened, and to be honest, I have no idea what it was.

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The Twitterverse is in an uproar over the semi-automated methods of attracting new followers to Twitter. Is it all spam? Or a legitimate method of gaining exposure to a wider audience? Or is there a middle ground that can keep the Twitter-purists happy while giving new Twitter users a quicker start on growing their circles of influence?

The argument centers around a few different methods of making it easier to post messages and get followers. Specifically, I’d like to get your opinion on these three methods…

• 1 Click Tweets
• Viral Tweets
• Tweeter Getter

I’ll share my opinion and look forward to your comments below…

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This last week of January will be a busy 7 days for sure, filled with opportunities for you to learn powerful ways to increase your profits in 2009.

Be sure to mark your calendar for these learning events I’m teaching or hosting this week:

Rapid Business Acceleration With Carrie Wilkerson (IM Success Radio)
Monday, January 26 (2 p.m. EST) Free
Carrie’s one of the “Best New Business Friends of 2008″, and I can’t wait to get her to share her secrets to rapid business success while overcoming serious challenges along the way. She’ll motivate, inspire, and instruct you to take massive, focused action and never quit til you’ve exceeded the goals you set.

My Profit And Product Creation System (As Ken McArthur’s guest on JV Alert Preview Call Series)
Tuesday, January 27 (8 p.m. EST) Free (quick signup required)
I’ll be revealing specific strategies I’ve used over the last 3 years to build a successful online information business using rapid product creation and delivery methods. This is a preview call for my presentation at JV Alert in Orlando February 6-8.

Massive Targeted Traffic With Ross Goldberg (IM Success Radio)
Thursday, January 29 (8 p.m. EST) Free
Tune into IMSR again on Thursday as I get Ross to share his methods for attracting multiple streams of targeted traffic to his websites.

Second Annual Halftime Sale
Sunday, February 1 (Approximately 8 p.m. – 8:34 p.m. EST)
While the Cardinals and Steelers take their break in the middle of the “Big Game”, you’ll be able to score my extensive, hand-picked library of personally created internet marketing lessons. The score at halftime determines the final price (last year, it was just $10!). Read the Halftime Sale blog for details and a recap from last year.

And I may have 1 or 2 more surprise teleseminars later in the week – so stay connected so you won’t miss out!

Bob Jenkins

p.s. This week is filled with great opportunities to learn. It starts today at 2 p.m. EST with Carrie Wilkerson on IM Success Radio.

So you want to catch the attention of the leading experts in your industry, right? And you want people to visit your website without having to pay for the traffic.

One way to do that is by giving a great testimonial for the products, services, and mentoring most connected to your field.

During the IM Success Cruise, my own mentor, Paulie Sabol, held a special training on how to give a great testimonial. Of course, being the geek that I am, I had my laptop and Freemind software running so I could take good notes.

I’ll show you the map in just a moment, but first, let me explain why sharing your testimonial helps you just as much (or more) than the product owner.

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From the Ask Bob The Teacher mailbag, I received this question from Tony Prodger:

“Would you say that article writing is the best way to attract people to your website and be able to add them to your list?”

Thanks for your question, Tony, here’s my answer.

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By Bob Jenkins

The number one issue faced by any business person with a website today is getting traffic.

Without visitors to your website, how will you ever be paid for your products and services (or through your affiliate recommendations)?

One solution to this problem is holding a teleseminar.

A teleseminar is simply a phone call where somebody (i.e., you) talks to somebody else (i.e., a guest expert or just the audience) about a specific topic of interest.

You don’t have to have any specific educational background or be some kind of certified expert to hold a teleseminar – just the courage to hold an intelligent conversation for about an hour about something you enjoy.

Marketing with teleseminars gives you over a dozen ways to get traffic to your products and services. Let me highlight 3 of them for you right now.

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