Learn Internet Marketing Strategies For Your Business

Today, I’d like to share a very practical process you can take your business through for accelerated growth.

I call it the Connect-Create-Collaborate model, and it’s the cornerstone of my own success in business. Most people try to do these steps in the wrong order, and struggle with the frustrations of poor results.

If you have the 6 elements of a S.I.M.P.L.E. business in mind, this 3-phase path is sure to lead you to success.

Phase 1: Connect People To Solutions

Since you know your industry better than the average customer in that marketplace, you are in a great position to help people locate existing solutions to their problems. You most likely use those resources, tools, and experts yourself – or you did at one point to help you get to where you are now.

Listen to the crowds of potential customers and what they’re griping about. Help them to solve those problems by connecting them to the solutions. This could mean you share a software tool that addresses the issue, or bringing their attention to a leading expert’s training program that’s already up and running.

You can also serve as a filter by reviewing books or courses that help audiences take action and implement those solutions.

During this phase, you’ll likely be able to generate revenue as an affiliate of those products and services. And regardless of the income, by serving the marketplace, you’ll gain credibility and social capital that will prove beneficial in stages 2 and 3 of this model.

Phase 2: Create The Missing Solutions To Fill The Gaps In Your Marketplace

Whether your Phase 1 takes a few days, or a few months, you’ll come away with an added benefit: market research to discover what people are buying, and what they’re still hungry for. Once you’ve identified what’s missing, you can then create your own products and services to fill in those gaps.

The trouble most entrepreneurs run into is they try this step first. Then they struggle to stand out within a crowded marketplace.

By filling in the gaps, you can serve a niche of your field profitably. And since you already built up a relationship with your audience in Phase 1, you have an eager market that has already told you what they want!

The missing piece you create could deal more specifically to solve additional problems that go unnoticed by the others in your field. Or perhaps you deliver your services and products in ways that the others haven’t considered. For example, your audience may want more individual attention than what the “gurus” in your field are willing to offer.

During this phase, you’ll generate revenue from selling your own products and services, while continuing to earn revenue recommending the Phase 1 solutions you had already identified.

Phase 3: Collaborate With Customers And Competitors For Faster Growth

Once you have your own products and services, you gain status in your field as a solution provider. And this allows you to sit at the “big table” in your industry.

You’ll now be able to partner with others as they help you grow your business with referrals and collaborative projects.

An important step in this process is to connect your products and services to an affiliate management software. This provides an incentive to your partners to promote you with the reward of sharing in the revenue (i.e., a commission). If you don’t have such a system in place, you can always swap marketing promotions. But using an affiliate program makes the process fair.

You’ll be able to turn your customers into affiliate partners, too. As each additional customer enjoys your products and services, doorways to their circle of influence become open to you as well.

And you’ll start hearing “yes” more often to those in your field for joint projects and promotions. No longer will you be the “best kept secret” of your field, but the go-to-expert that you deserve to be.

Repeat All 3 Phases For Exponential Growth

Perhaps the best part of these 3 phases is you can repeat the process for continuous growth. In fact, I’ve used this system over a dozen times over the last few years to become the leading teacher of internet marketing strategies for do-it-yourself entrepreneurs. I know your success is inevitable if you follow this path as well.

Bob Jenkins

p.s. In doing my live 3-day SIMPLE event, each of these 3 phases gets a full day of training. There are a lot of moving pieces to get right if you’re going to truly succeed. Get to the next one if you’d like my personal help in growing your business!

Which of these 3 things is most important to you right now?

1. Getting a bigger list of subscribers
2. Generating More revenue for your business
3. Obtaining better visibility for yourself as an expert in your niche?

If you want all 3, you’re going to be very happy you found this blog post today!

I’ve got a great recommendation for you that will achieve all 3 goals above by automating the distribution of free reports.

In fact, I’ve already been using this system and it’s getting my report passed around faster than juicy gossip in a middle school lunch room!

It’s called Viral PDF Generator.

Let me tell you more about Viral PDF Generator

One of the VIP guests coming to SIMPLE 2 in September is a good friend of mine, James Grandstaff.

In case you don’t know him yet, he’s the creator of the Downline Secrets software which gave direct sales and home business team builders an incredible advantage in duplication and recruitment.

Today, he’s launching a viral ebook generator tool that I’m absolutely salivating over.

Since James is coming to SIMPLE 2 in Baltimore, and we’ve known each other since March 2006, I was able to get a sneak peek at how this software works.

Basically, you upload a report you’ve created (or a PLR report you’ve done some very minor edits to), fill out a quick form, and push a big yellow button, and voila!

… You’ve got yourself a viral marketing machine that turns any report of yours into a 24/7 virtual sales team.

Rebrand your ebooks

This would work for you if you:

• Are following my SIMPLE 3-phase formula and want to become the go-to-expert in your niche
• Have a product or service for sale that needs a lot more traffic
• Want to piggy back on the success of an affiliate product
• Build a network marketing team that wants an easy to use, duplication system without spending any money

Here’s an example of what you could do with Viral PDF Generator

Imagine you are trying to get known as an expert following my Connect, Create, Collaborate model (the foundation for SIMPLE).

You write a short report answering the biggest questions that people have about your specialty. In the report, you make a recommendation for an affiliate product.

The traditional method of getting eyeballs to read this report would involve you working really hard at driving traffic to a website. You might spend money on Adwords, Facebook ads, or banners. Or you could spend hours clicking around traffic exchanges. Maybe you comment on 100 blogs and forums to get links back to your site.

The primary method of this marketing: your own efforts.

With the viral marketing method, you create a useful report and empower your readers to pass it around. Even better, you give them an incentive for doing so.

Viral PDF Generator makes this really easy because your reports are delivered, rebranded, and hosted on the VPG system. Plus, James has included social sharing tools on the download page for even faster distribution.

Go get Viral PDF Generator

Viral PDF Generator Is Better Than Existing Tools

In the past, I was using ViralPDF to create rebrandable reports. And although that is a pretty good tool, it has one major downside: it requires too many steps for readers to rebrand the report.

With Viral PDF the reader usually has to:

1. Download a .zip file
2. Unzip the .zip file
3. Find and Double-click the .exe file
4. Enter the tags for rebranding
5. Create the rebranded report
6. Upload the rebranded report to their own server
7. Give out a link to the report

Viral PDF Generator goes the extra mile by skipping the complicated steps.

With Viral PDF Generator, the reader only has to:

1. Fill out a short form with affiliate ID tags or links
2. Press a big yellow button
3. Give out the automatically generated link

It really is that easy!

Here’s an example of the simple form a reader would fill out to rebrand one of my reports:

Test Out Viral PDF Generator

James Makes It Simple For You To Use His System

I mentioned above how many steps it takes for the readers to rebrand your reports using the best alternative software. But it gets even more complicated for you to create the rebrandable report in the first place.

James makes it really easy with Viral PDF Generator.

All you have to do is create a report using Microsoft Word or Open Office (James event gives you a fantastic template to work with for free), make sure you include a placeholder tag in the links, and upload it into his system.

You’ll fill out a quick form with default values for the rebrandable links, and set up the link to your affiliate program.

The system gives you a link to share to a rebranding page the system hosts for you (or you can embed an iframe on your own site like I’m doing for my report).

Everything is then hosted on the system – no download/unzip/upload nonsense required!

Phenomenal Tool For Product Owners To Give To Affiliates

In the above example, I actually sell rebranding rights for all 4 links for added revenue. But you can also simply give away rebranding rights for your affiliates if you are selling your own product.

Notice in the form above the “No ID? Click Here” area. Those are linked to the affiliate sign up pages to make it easy for people to get their links.

Your affiliate partners will love having a high-converting sales tool to earn commissions.

This Is A Refer 2 And It’s Free System

Another thing I love about Viral PDF Generator is the fact that James will likely pay you more to use his system than you’ll pay him.

Not only will you be generating more revenue from the content inside your report, James will share 50% of the revenue of any referrals you recommend this same system to. And with 4 different membership levels, you could actually have your own membership paid for with just 1 referring member.

VPG Gets My Highest Recommendation

The bottom line is Viral PDF Generator is an essential tool that you’ll love using for your business. I’m using it (and paying for the Gold level for now), and I know you’ll love it too!

Check out this video from James to learn all about Viral PDF Generator

Bob Jenkins

p.s. Set up your reports on Viral PDF and watch how quickly your list grows, your revenue jumps, and more people are impacted by what you do. Try Viral PDF Generator yourself!

p.p.s. Don’t forget – you can meet James Grandstaff in person at SIMPLE 2 in Baltimore!

While I’m away at my “Hotseat Holiday” this week with my Fast Track Masterclass students, one of the FTMC members shares some of her marketing strategies. Here’s the third and final guest post by D’vorah Lansky…

As one of Bob’s Fast Track Masterclass Clients, I am thrilled to share the following with you. As a result of my work with Bob, I was able to achieve one of my lifelong goals of publishing my first full-length book. I am thrilled to share that my first book will be available on Amazon and at bookstores near you very soon. And I’m honored that Bob has written the foreword to my book! Plus, thanks to Bob’s SIMPLE seminar in February, I connected with Kristen Eckstein of UltimateBookCoach.com to help with the cover and interior design for the book.

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Whether you attend industry conferences, or even local Chambers of Commerce meetings, what you do after the event can be as important as what you do while you there.

Here are a few hot tips for your post-live-event social networking efforts.

Upload Photos To Facebook

As soon as possible, upload photos you took during the event to your Facebook profile and fan pages. Create an album for the event. Add captions that make people smile – not just reporting the news. You may also want to link to the websites of the people in the photos to help them get more exposure. Be sure to tag your friends who appear in the images. This will make sure your photos show up on their profile – otherwise the images are virtually invisible to everybody else.

Tag Photos Other People Took

To be honest, tagging photos is a bit of a hassle if you took a lot of pictures. But this is an opportunity for you more than it is a challenge. Since a lot of people still don’t take the time to tag photos, or they may not be friends on Facebook with those in the pictures, you have a chance for added visibility.

When you’re looking through photos from an event and you see someone who hasn’t been tagged – go ahead and tag them. This will help the person who didn’t have the time to tag, will give the tagged person more exposure, and your profile picture and name will appear on the tagged person’s wall for connecting them. Just be sure that the person actually IS in the picture!

Upload Tips Video From The Event

Hopefully, during the event, you shot some video using a Flip or some other camera. Perhaps it was just a quick pan of the crowd, or maybe you created a tip video like this one.

Of course, it won’t do you any good if the video remains on your camera. So be sure to upload the video to YouTube, Facebook, etc. Make sure it’s uploaded directly to Facebook, by the way – not just posted as a link from YouTube. This is the only way you can tag the video with people inside (just like the photos above).

Create A Mashup Video Of Event Photos

A day or two after the event, you should see enough photos online to do this big post-event strategy. Using your images, and those that have been publicly posted, create a mashup video.

This can be done with simple tools like Windows Movie Maker, iMovie, or Camtasia. But I prefer the speed and style of Animoto. Use their music, or upload your own royalty-free music clip and let Animoto do its thing. They have a free version, and a paid version (which I use so I can make longer videos).

Here are two examples of videos I’ve made with Animoto.

This one is from Willie Crawford’s Birthday Bash, March 2009

And this one from Adam Urbanski’s Info Profits Success Bootcamp

Both of these videos were made in mere minutes with Animoto. And the second one features a song written and performed by my mastermind partner Bobby Medina.

Take Action Revise Later

My final tip for you is to make sure you take action and revise later. Speed is a critical element to the success of these strategies. If you wait more than a week to get these things online, they will lose a lot of their impact. When people get home, they are most excited about the event they just attended.

Got another tip for making the most out of an event once you get home? Post it below!

Bob Jenkins

p.s. Hope to see you at a live event soon, and get our pictures together. To see where I’ll be next, check out my internet marketing events schedule.

For the last few months, I’ve been working with Digital Access Pass as a membership site management system with WordPress.

Time for another update! It’s a bit lengthy, but there’s a lot to be excited about.

(If you want to read the journey so far, check the links at the bottom of this post)

Bad News Is Good News?

First, some bad news about Digital Access Pass. If you didn’t get yours yet, the free trial of DAP is no longer available; and the price has gone up for the single site license.

However this is really good news in disguise.

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Snow is falling again in my old school system. If I was still teaching the ninth graders, I’d be wearing my pajamas inside out and doing the “Snow Day Shuffle” – in the hopes that school would be closed.

Yes, it’s true – teachers love snow days even more than the students.

I’m no longer teaching school, but I can remember how much I took advantage of the snow days in the early days of creating my business.

So here’s a quick list of 10 things you can do in a single snow day to move your online business forward…

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One of my favorite ways to get traffic through Twitter is by using a Retweet This button or text link, so that the traffic to a page can go viral.

In fact, you likely came to this page because of this strategy in action.

Here’s how you do it….

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As a teacher of internet marketing, I strive to help you get the word out about your products and services in profitable ways.

But an important part of generating a growing income is to partner with relevant products and services that you simply can’t offer yourself.

And that means incorporating affiliate marketing into the mix of your service to your customers and clients.

Usually you hear people raving about affiliate marketing as if it’s the only thing you ever have to do. And still others shout from the rooftops that you have to build your own information product line and only sell your own products and services.

As Usual The Truth Is In The Middle

If you have your own products, smart affiliate marketing can increase your bottom line by 50% or more. And if you don’t have your own products yet, promoting other people’s products first in the right way gives you an opportunity to discover what people really want to buy.

I’ll be teaching this hybrid system of information product development and affiliate marketing at the Online Profits Academy in February. But today, I’d like to give you a big tip on my favorite affiliate program to promote.

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A little birdie told me a secret today about what’s coming next week at Aweber Communications.

And to be honest, I’m more than excited about it because it’s going to make it super easy for people who have no clue what they are doing with HTML create great looking opt-in forms right inside Aweber.

Here’s a video to explain a bit about what’s coming.

Then be sure to head over to the Aweber blog and wait for their official announcements next week and release of the new features.

Bob Jenkins

p.s. Just getting started with your list building? Check out the first module of my Discover Autoresponders course for free inside the IM Success Library – and learn how to create your first email list.

If you’re not split testing parts of your webpages, you may be growing your email list slower and earning less money than you could be.

I’d like to share a quick case study of a recent split test I did with a teleseminar.

The Test

For my 30 Day Autoresponder Challenge, I interviewed Justin Premick of Aweber, and invited people to listen in. Before I sent out the invitation to the 30 DAC participants, I created 3 different versions of a web form in Aweber.

All 3 forms were exactly the same except for one thing: how much time did it take for the form to show up?

I was using the “lightbox” form on my Instant Teleseminar page, and wanted to see if it made a difference how fast the form popped in.

The 3 versions were set to pop up after 7 seconds, 15 seconds, and 22 seconds, respectively.

Care to guess which one would be the best?

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My final step in this mini-challenge of creating a rebrandable report is to make the report umm….. rebrandable.

This sounds complicated, and it can be a bit confusing the first time you do it. But it’s a pretty easy process and is worth any of the aggravation you may go through on your first attempts.

First, I’ll be using the Viral PDF Silver ebook rebranding software to do this. I recommend this over the classic version because the file to rebrand requires less steps for your readers. You don’t have to send a .zip file with the rebrander and the PDF; this requires your end user to unzip, open the brander, and drag in the PDF. Yes, that should be simple enough, but it’s amazing how many people still get frustrated with this. ViralPDF Silver makes 1 file (an .exe file) that your user downloads and runs. The PDF is already inside the file.

Although it’s more expensive than the classic, I think this feature makes Silver really worth it. Plus, with the Silver edition, your affiliate link back to ViralPDF is already embedded automatically in the brander, so you’re likely to see your investment come back to you in affiliate commissions – and then some.

I’ll share the steps below for making the report rebrandable, but this also shown step-by-step for customers of ViralPDF.

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