Learn Internet Marketing Strategies For Your Business

As a teacher of internet marketing, I strive to help you get the word out about your products and services in profitable ways.

But an important part of generating a growing income is to partner with relevant products and services that you simply can’t offer yourself.

And that means incorporating affiliate marketing into the mix of your service to your customers and clients.

Usually you hear people raving about affiliate marketing as if it’s the only thing you ever have to do. And still others shout from the rooftops that you have to build your own information product line and only sell your own products and services.

As Usual The Truth Is In The Middle

If you have your own products, smart affiliate marketing can increase your bottom line by 50% or more. And if you don’t have your own products yet, promoting other people’s products first in the right way gives you an opportunity to discover what people really want to buy.

I’ll be teaching this hybrid system of information product development and affiliate marketing at the Online Profits Academy in February. But today, I’d like to give you a big tip on my favorite affiliate program to promote.

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A little birdie told me a secret today about what’s coming next week at Aweber Communications.

And to be honest, I’m more than excited about it because it’s going to make it super easy for people who have no clue what they are doing with HTML create great looking opt-in forms right inside Aweber.

Here’s a video to explain a bit about what’s coming.

Then be sure to head over to the Aweber blog and wait for their official announcements next week and release of the new features.

Bob Jenkins

p.s. Just getting started with your list building? Check out the first module of my Discover Autoresponders course for free inside the IM Success Library – and learn how to create your first email list.

Are you feeling a bit stagnant when it comes to the sales of your products and services?

Obviously, getting more people to see your offer could help, but you can’t always control your traffic as much as you’d like. Plus, you may be in a situation where you’re getting the traffic, but they simply aren’t buying.

So here is my top 10 list for actions you can take today to increase your sales, without focusing on traffic.

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If you’re not split testing parts of your webpages, you may be growing your email list slower and earning less money than you could be.

I’d like to share a quick case study of a recent split test I did with a teleseminar.

The Test

For my 30 Day Autoresponder Challenge, I interviewed Justin Premick of Aweber, and invited people to listen in. Before I sent out the invitation to the 30 DAC participants, I created 3 different versions of a web form in Aweber.

All 3 forms were exactly the same except for one thing: how much time did it take for the form to show up?

I was using the “lightbox” form on my Instant Teleseminar page, and wanted to see if it made a difference how fast the form popped in.

The 3 versions were set to pop up after 7 seconds, 15 seconds, and 22 seconds, respectively.

Care to guess which one would be the best?

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Every day, I get an email from somebody that promises to help me turn my email list into an ATM – something I can press a button and just get instant cash any time I want.

Usually, these wind up in the spam folder, where they belong.

Regardless, it’s important for you not to take this line of thinking with your online marketing.

If you’re like me (a former high school teacher with no professional training in sales or selling), you may feel funny asking people for money whether in person, on a website, or via email.

So when you’re taught by gurus that your list is an ATM, you get this knot in your stomach, but you figure that’s the way it is.

Well, it’s not.

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Yesterday, I created new opt-in boxes on my blog sidebar and between posts to stand out a bit more. I also wrote message #8. Today, I’ll wrap up my 30 days of action steps with two more messages for a total of 10.

Specifically, I will…

• Consider appropriate recommendations to make as an affiliate
• Write message 9
• Write message 10

Before I start, it’s cool that I get to appropriately use one of my favorite words today! This is the penultimate day of the challenge, and if you didn’t know it before, now you know penultimate means the one before the final one.

Let’s get to it!

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With Aweber now tracking some of the goals with analytics, I’m ready to send some more content. Since I’m going to do that quickly (I have pre-written content to use), I’ll also take some time to optimize a couple of opt-in boxes that have been bugging me.

So today’s steps are to:

• Write message 8
• Change the opt-in box in the blog sidebar
• Change the opt-in box at the bottom of each post

Let’s get started…

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Now that I have 7 messages, extending to 28 days, I can return to some more optimization steps. Today, I’m going to go a bit geeky and put in some more tracking devices into my email campaign.

My steps today are:

• Set up Aweber goals
• Set up Google Analytics
• Create a Google Analytics URL

Let’s get started…

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With a new confirmation page in place, I’m ready to turn my attention back to the content of my autoresponder series.

Today’s action steps:

• Analyze survey results
• Write message 7

Let’s get started…

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After yesterday’s advanced steps of setting up an affiliate program, I’m ready to go back to a basic set of steps to optimize my list process. Today, I’ll be working on a customized confirmation page.

Specifically, I’m going to:

• Create a new thank you page (i.e., “confirmation page”)
• Link to the new page from my web forms in Aweber
• Add an image of the download page to the confirmation page
• Add a video to the confirmation page

Let’s get started…

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With the 6th message ready to go, and the free report loaded to give to subscribers, I’m ready to tackle a powerful step in rebuilding my list: connecting an affiliate program.

With an affiliate program, I’ll be able to have other people around the world helping me drive traffic to my homepage. I only have to pay for that traffic when sales are made.

The steps I’ll take are:

• Set up my product inside PayDotCom
• Put a PDC button on my buy page
• Edit the affiliate signup page
• Create a couple of affiliate tools
• Promote the affiliate program

It sounds complicated, but it’s a lot easier than most people think. Let me show you the steps now…

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