Ask Bob The Teacher

This question came in from the mailbag…

Should I title my blog after my name to establish my brand or a niche specific keyword for SEO (search engine optimization)? -Tim

Here’s my response…

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Previous related article

What do you tell your friends and business contacts when they ask you how they can get a website online?

Do you start getting into the nitty gritty details of registering a domain, picking up hosting, hiring a designer, working on SEO, and getting traffic?

Do you even feel comfortable enough with your own success to educate others on these topics?

Well, here is the best way you can help other businesses get online, do very little work yourself, and get paid well for the recommendations: Become an affiliate for the picks and shovels of websites.

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In less than 45 pages, one of my top affiliates of all time has packed in the most comprehensive starter guide for internet marketing.

And he’s letting me give it to you for free (no opt-in required).

You’ll learn about squeeze pages, list building, free traffic, paid traffic, product creation, joint ventures, article marketing, JV Giveaways, tracking & split testing, and a lot more.

This is a starter guide, and an excellent overview of the pieces of the puzzle to consider.

And I think you’ll enjoy learning from it.

However, there’s another reason you can benefit from this book.

The book contains recommendations to the top resources online, and as you can imagine these are affiliate links which allow profits to be shared.

For a small fee, Soren will let you rebrand as many of the links inside the book as you want, and then give the book away from your own blog, website, Squidoo lens, or whatever. In fact, you don’t even have to have a website of your own, you can link directly to the file from Soren’s website. It will look like this:

http://imsuccessformula.com/pdf/IMSuccessFormula-29.pdf

But it would be a great thing to use to build your list with also.

Details about rebranding are on page 39.

And if you don’t want to rebrand the links, you can still give the book away. Just copy and paste this code on a download page, blog, or squidoo lens:

<a href=”http://imsuccessformula.com/pdf/IMSuccessFormula-29.pdf”><img src=”http://imsuccessformula.com/getimg.php?id=10″></a>

Enjoy the read!

Bob Jenkins

p.s. If you are an affiliate of DiscovercPanel, TeleseminarFormula, Aweber, ViralUrl, for example, your links could generating commissions when you give away your own rebranded version. See page 39 for details.

Today on Bob The Teacher TV, I answer questions from the mailbag.

These questions involve online video, Twitter, warming up visitors before trying to sell them something, and duplicate content between blogs, Squidoo, etc.

Questions answered in this episode…

“How do I send a group of friends a new added video and message at the same time? Thank you!”- Michael Flume

“Bob, how can I get you to follow me on Twitter. I’m following you: http://twitter.com/terrywhalin I have written more than 60 books traditional publsihers.” - Terry Whalin

“How can I help people before I ask them to consider buying my offer?” - Susan Schaffer

“I run 4 different blogs and was wondering if I could simply use my blog posts as articles after I set up a squidoo lens? Or is going to be penalized as duplicate content. What I was planning on doing is taking all 4 blogs and creating a single lens to cover the 4 blogs and was also going to the same with a hubpage. Just wanted your thoughts on it. It would make it easy to for updating frequently.” - Scott Searles

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Next related article

This weekend I gave the attendees of the IM Success Workshop an inside look at how I’ve built up a following of almost 1000 people on Twitter.

More specifically, I got to show my parents how they could use it to promote their Ellicott City Maryland Bed & Breakfast for increased reservations of their awesome rooms as well as their new conference room that we used for the workshop.

In a matter of minutes, @WaysideInn was Twittering away and connecting with new people around the world.

Here’s what I taught them…

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Affiliate marketing is one of the most important pieces to a successful online business.

In truth, it’s used by offline businesses, too, but it’s a bit disguised with promo swaps, discount coupons, etc.

Anyway, the trouble is most people who try affiliate marketing are getting it all wrong. You may be in this category (although you won’t be for long!).

See the usual affiliate marketing training guide tells you to go find a niche where a lot of people are buying stuff, pick up an affiliate link, and spread your links far and wide. 

Or they tell you to buy a bunch of pay-per-click ads (maybe they even give you "profit-pulling, time-tested" ads to run), and hope you make more in commissions than you pay out to our friends at Google. 

Now I don’t have anything against PPC (although it did cost me $4000 in 2005-06), but the trouble is this way of teaching is all about making money, and not about building an online business.

You’ll always be chasing new customers that way.

Instead, I want to encourage you to develop a relationship with the people who are going to be buying your recommended affiliate products.

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Tonight we had the first “official” Ustream broadcast and it was a lot of fun sharing affiliate marketing strategies with all who attended.

If you missed out, here’s your chance to watch the recording.

In addition to affiliate marketing, we also talked a bit about autoresponders, cPanel, webhosting, and general business growth strategies.

Most of the products of mine referred to during this training are listed to the left on this blog.

Comments are always welcome!

Bob

p.s. Not sure when the next broadcast will be - but it will be announced primarily on Twitter.

p.p.s. If you’d like to work with me live in person during a 3 day mastermind workshop, please visit the 2008 Success Workshop page.

Last night I finally did an experiment I’ve wanted to do for some time: broadcast live on Ustream.

After fighting with the audio on my computer (still giving me some trouble, actually), I was able to broadcast for about an hour. After posting on Twitter that I was live, I quickly had about a dozen people come through to talk internet marketing, say hi, and help me test out this service.

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