If you’re a coach struggling to generate enough income to live comfortably and stress-free, then you’re probably making one or more of these (unfortunately) common mistakes.

Coaching Income Killer #1 – Charging clients by the hour

The biggest mistakes coaches make is pricing their services in terms of hours or sessions. This turns you into a commodity, and downplays the transformation you provide for your clients.

Instead of charging by the hour or session, create packages that are priced based on the potential results. Include additional resources in your clients’ investment so the value per hour can not be calculated. Even if you offer just a single strategy session, emphasize the particular purpose of that strategy session as the reason for the price – and avoid putting it in hourly terms.

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A guest post from content creation master Jeff Herring

Content creation and content marketing are a great method for building your prospects and your profits. But you don’t have to get that news just from me – a recent issue of Entrepreneur Magazine had this to say about content creation and content marketing:

“When it comes to marketing strategies, content marketing has just been crowned king, far surpassing search engine marketing, public relations and even print, television and radio advertising as the preferred marketing tool for today’s business-to-business entrepreneur.”

Think about that: bigger than print, radio or television. Bigger than SEO marketing or PR. Don’t you want your share of the prospects and profits from content creation and content marketing?

And since you do, here are 3 reasons you need to be able to do it yourself (at least in the beginning):

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A guest post from content creation master Jeff Herring

Content is the basis of EVERYTHING online. Creating your content and then marketing it well is how you profit from your content online.

Step 1: Create It

The key to successful content creation is to be prolific. What most people do is wind up staring at a blank screen. I don’t want you to do what most people do because most people are broke.

Instead of staring at a blank screen I want you to use templates. Create a 7 tips article or a 3 mistakes article. Then all you have to do is fill in the blanks with your information.

Another great way to become prolific is to just write on regular basis. Make it a habit, and you’ll find yourself the flow.

Step 2: Market it

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Today’s lesson is a guest blog post of Jimmy D. Brown, from How To Get Free Traffic

If you’re trying to build a steady stream of traffic on your own, you’re in for an uphill climb. You’ll need to spend a lot of time (such as on tasks like search engine optimization), a lot of money (such as on pay per click marketing) – or both.

Fortunately, there’s an easier way to get loads of traffic very quickly – and for free. All you have to do is leverage other people’s traffic and resources. Read on to discover ten ways to get other people to send you their traffic…

1. Be a Guest Blogger

Some bloggers solicit guest articles, in which case you can create a blog post and submit it for consideration. However, even those that don’t advertise accepting guest articles may be open to the idea if you give them a reason why they should.

For example, you can:

• Trade articles with the blogger (so that they get to post an article on your blog too).
• Use the blog owner’s affiliates links in your article, so that they make money when their readers buy a product.
• Offer something else attractive in trade, such as an endorsement in your newsletter.

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Do you want to create simple videos that get you more traffic, a bigger list, and more sales? Join me for this week’s free bonus training with Lon Naylor and Michelle Schoen…

Create Simple, Profitable Videos With Camtasia And PowerPoint – Wednesday 8 PM EST

Now here are 3 tips for creating videos with PowerPoint…

Tip #1: Make HD Videos with PowerPoint

When you upload your videos to YouTube, are you seeing black vertical bars on the sides? Wonder why you’re not seeing them in the full screen?

It’s because you’re using the default slide sizes in PowerPoint. To make your PowerPoint videos HD, set your slide size to 16:9 instead of the default 4:3.

Voila! Now your videos will fill up the YouTube and mobile phones!

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A few years ago, a mentor of mine told me about a new social media/publishing site called Squidoo. It was unclear if the publishing model was going to pan out, but he thought it would be worth taking a look at.

Being a good student, I listened, and created several “lenses”, including one on beef jerky.

Back then, Squidoo had about 5000 “lenses”. About a month later, Squidoo was featured in the New York Times (on the front page of the technology section), and they highlighted my beef jerky lens at the top of the article. (Yeah, it was really cool!)

Squidoo absolutely blew up to become a major content-rich social site. And it’s still going strong.

Over the last few months I’m seeing a similar trend with a site called Pinterest.

I first saw it on the iPad of my girlfriend’s sister-in-law, who’s life as a flight attendant gives her random times between flights to find interesting things to pin, re-pin, and dream about.

I didn’t pay much attention to it at the time as it looks at first glance like a virtual hangout for people that love pictures of food, ridiculously fashionable shoes, and odd looking pets.

But over the last few weeks (especially after having a conversation with Dan Morris at NAMS) and playing around with it myself, I’ve come to realize how much is possible with Pinterest.

From a marketer’s perspective, there’s a lot of potential.

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Today’s lesson comes right from Module 2 of my Discover List Building Course, and it involves an underused feature of Aweber’s email marketing system: the Email Signature.

Let me start by telling you why this is so important to use…

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I recently wrapped up the Discover Affiliate Strategies Virtual Seminar, and in Module 6, I taught all about creating your own affiliate program to gain more exposure and generate more revenue for your own products and services.

One question I addressed in Module 6 is a common one I receive from my coaching clients and subscribers:

How can I get more affiliates to promote right now?

One of my favorite strategies…

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I’m continuing to share a few of my favorite strategies to make more money and help more people with affiliate marketing as we approach the Discover Affiliate Marketing Virtual Seminar.

Here’s an argument I hear often when it comes to affiliate marketing:

“Bob – why would I promote someone else’s products and services when I’m trying to promote my own?”

That’s a great question I’d love to answer for you today.

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Over the next week, I’ll be sharing a few of my favorite strategies to make more money and help more people with affiliate marketing as we approach the Discover Affiliate Marketing Virtual Workshop.

Today, I’m excited to share one of my favorite strategies: rebranding reports and ebooks!

Most experts I know as clients and colleagues are too busy to create their own affiliate marketing promotions. Savvy product owners know that and they create rebrandable ebooks and reports (also called Viral PDFs).

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Over the next 2 weeks, I’ll be sharing a few of my favorite strategies to make more money and help more people with affiliate marketing as we approach the Discover Affiliate Marketing Virtual Workshop.

Affiliate marketing allows you the chance to connect people with solutions that help them out – without taking the time or risk creating those products yourself. The product creator or vendor rewards you with a commission on each sale you refer. That’s called a Win-Win-Win!

But where do you start with affiliate marketing? Which steps should you take first, second, third, etc.?

Download my Affiliate Marketing Checklist!

With this checklist, you’ll see the exact steps I take repeatedly to add significant revenue to my business. In fact, even though I have a very successful internet marketing and training business, at least 30% of my revenue every month comes from affiliate marketing!

Which steps in the checklist are you missing? Share your thoughts with comments below!

Bob Jenkins

p.s. You’ll see one of my advanced strategies at the bottom of the checklist!

p.p.s. Learn more about the Discover Affiliate Strategies Virtual Workshop here…

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